Tuesday, July 12, 2011

Reprints are less than half the story

The biggest online photo companies make more money on photo gift items than on photos prints and so can you. If your paper is offering photo reprints online (if not, what's keeping you?) you should also offer photo gift items. The Big Three of this catagory are mugs, mousepads and t-shirts, but photo buttons, magnets and keychains are also popular during fall sports season. If ypour paper isn't offering these products you are leaving money on the table.
Adding these products to your lineup is an easy way to increase sales and increase reader enthusiasm for your photo gallery.


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