Thursday, May 26, 2011

Eating an Elephant

A few weeks ago we shared an idea for generating thousands of dollars in sales from a news photo by shooting a group photo at local small college and high school graduations. The response was bigger than any post we've made. But what if the group is really big? How do you eat an elephant? One bite at a time. Or in this case, one smaller group at a time. Break the group in to manageable subsets; photograph each of those and then combine the photos with photo editing software into a single product.
To help in posing even these smaller groups we're repeating our offer of a FREE copy of our ebook "Efficient Large Group Photography--Getting the Big Shot" just write us.

Tuesday, May 3, 2011

Relationship with readers

There may be nothing more valuable to a newspaper than the relationship with its readers. Their loyalty is at the very heart of any newspaper's success. One of the best ways to instill loyalty in readers is to give them more than their money's worth. With photo reprints we're are doing that for you for free these days by giving your readers an extra 8x10 for free when they buy one. For our current clients our House Ad Library has ads ready for downloading.
Like so many relationships; the more you give the more you get.