The Gravy Train Rolls On

One month down. Three to go.
The September Buy-One-Get-One offer proved popular with readers but we wanted to make it even easier for readers to receive a FREE photo when they buy one. So in October 5x7's are AUTOMATICALLY buy-one-get-one.  No promo code, no muss, no fuss.
As always, we are paying to the extra print so all our newspaper clients need to do is upload photos and run the house ad.

The House Ad art for the October Reprint Special is available at this link to download. We will be reminding all of the readers who have ordered a photo in the past of this new offer every week to 10 days.

The WSJ Catches Up To MyNewsPhotos Clients

Below is a link to an article in the New York Times about the Wall Street Journal using information gathered from web visitors habits to make editorial decsions. Not to brag, but our newspaper clients have had a five year head start on the WSJ since every album and even every individual photo in the photo gallery has a counter. That means you are only a few clicks away from knowing how popular one topic is verus another. This is a much easier to use tool than counting letters to the editor and more reliable than licking a finger tip   sticking it in the air to gather reader info. Now you can know which local high school is the most popular with your readers. Which photographer's work attracts the most attention. Is there more interest in cars accidents or town council meetings? It's a powerful tool. Welcome aboard to the The Journal.
http://www.nytimes.com/2010/09/06/business/media/06track.html?_r=2&src=mv&ref=business

The House Ad art for the October Reprint Special is now available to download. Is again a Buy-One-Get-One offer but with a twist; no promo code to enter. We will make free 5x7 ofr every 5x7 readers order in the month of October. We will also be reminding all of the readers who have ordered a photo in the past of this new offer. And as always at no cost to our MNP newspapers.

Ohhh No! We Uploaded What News Photo???

It happens. A glitch in the work flow and a photo is uploaded that wasn't meant to see the light of day is in the paper's web gallery. Before the picture of the editor's spouse with a beer can has 1500 page views you want to take it down. With MyNewsPhotos its really easy. Just log in your account. click the album title, click the photo and click "delete". Poof, Done.

The SECOND Fall Sports Season?

Football season has begun and sales are soaring but there is a second football season for photo reprints. Beginning around April, moms all over the country will be wanting photos for their graduates scrapbook. Scrapbooking is huge and and this football season echo is easy money for the paper. To get your fair share be sure to renew the sports photo albums when your expiration notices arrive in the email box. Albums expire 120 days after uploading but can be renewed for 90 days up to three times all for free. Albums with photos ordered from them within the last 90 automatically renew indefinitely.

Remember to download and run the September Buy-One-Get-One House Ad all this month.

The Weakest Link and an Opportunity

High School football season is beginning and this is the paper's opportunity to shine. We have prepared a house and an offer to make you positively dazzling in the eyes of your readers.

All this month your readers can buy any 4x6, 5x7 or 8x10 photo reprint and get one free.


We announced this in Friday night's special edition of Allen's Tuesday Tips. That post contained a broken link to the house ad for the September Buy-One-Get-One FREE. Here is the correct link  Download it here. Just add your paper's URL and its ready to begin generating revenue. Keep in mind we cover all the cost of the extra prints. All you need to do is run this house ad in every edition this month.

Thanks to Dave Scholl the Publisher at Dixon's Independent Voice in California for being the first to write me back about the broken link.
Next month we'll have another powerful offer for your readers and every month through the end of the year.

It's Started. It's Started. Photo Reprint Christmas is Here!

This Special Edition of Allen's Tuesday Tips is on Friday night in honor of the opening of High School football season tonight. High School football photos are the undisputed heavyweight champion of newspaper photo reprints.
If you were out shooting tonight and got great results; well done. If you feel like there is room for improvement look over some earlier posts about how to stop action and cover sports.
If you are responsible for the financial success of the paper now is your time to shine.  Instead of running ANOTHER renew-your-subscription-ad in these next 4 months of issues, do what successful newspapers all over the country are doing and run items from the House Ad Library. Wednesday we will be writing to everyone that has placed an order from your your paper and remind them that they can Buy One and Get One FREE. We've created a matching house ad that can run all month. Download it here. Just add your paper's URL and its ready to begin generating revenue.
Next month we'll have another powerful offer for your readers and every month through the end of the year.
Thanks to all those who wrote in and noticed that there was no tip this past Tuesday.

In 2 Weeks Let's Start Creating Evangelists for Your Paper

How are evangelists created? By getting one person to share something positive about the paper with someone else. The biggest photo reprint season of the year coming soon so let's equip these new evangelists with something really positive to share.  Starting September 1 and continuing through December 31 your readers can benefit from the most powerful campaign of offers for free additional newspaper reprints ever. And best of all; there is no cost to you. We are covering the cost of all the additional prints. Clients just need to download and run the appropriate house ads from the MyNewsPhotos House Ad Library.
And if your paper is not a client yet, this is the time.